Ethiopia’s media landscape is one of the most dynamic and challenging in Africa, shaped by its complex political environment, linguistic diversity, and rapidly growing digital access. Traditional outlets such as state-run Ethiopian Broadcasting Corporation (EBC) and longstanding newspapers remain influential, while a growing number of private FM radio stations and television channels serve audiences in both Amharic and regional languages. Despite the government’s long-standing role in controlling media, recent years have seen waves of liberalization followed by restrictions, creating a fluctuating environment for independent journalism.

Digital transformation has introduced new voices through online news portals, blogs, and social media, which play a crucial role in shaping public discourse—especially among younger urban populations. However, internet shutdowns, regulatory pressures, and misinformation remain significant challenges. International broadcasters such as the BBC and Deutsche Welle also maintain strong followings, reflecting Ethiopia’s global importance and the appetite for diverse perspectives. Together, these dynamics make Ethiopia’s media ecosystem vibrant but contested, offering both opportunities for free expression and ongoing struggles over press freedom.